I remember the first time I saw myself stacking cards in timelapse video format. I was rendered speechless by how my body raced back and forth. Just as mind-blowing for me has been the footage of knockdowns to watch over and over. There have also been a few times where videographers, with perfect lighting and staging, made my work look better than I have ever seen it. In any case, videos help to give a sense of how projects come together, as well as a bit more of the human element. It might be as simple as a logo, or it may be a very long, challenging, and involved interactive project. In any case, I work with clients to come up with the right mix of of messaging and transfixing fun.